Hi! I’m Mary Alice. Entrepreneur, business owner, public speaker, content creator and all-around badass. Let’s get to work, shall we?

Two years ago I did something most would say was impossible. I left my seemingly perfect nonprofit job to start an apparel company–in which I had no experience, no connections and very little money.

Since then I’ve built my own Philadelphia-based vertically-integrated women’s apparel company, Alice Alexander, and turned my passion for helping women build more ethical and sustainable wardrobes into a social-media driven, online, 6 figure business with 4 employees and customers around the world.

I’ve been featured in Philly Mag, the Philadelphia Inquirer, the Good Trade, Nylon, the Cut and was recently awarded Best of Philly. I’m a frequent podcast guest having been hosted on Conscious Chatter, Business with Purpose, Business SHET with Mimi G and Goal Magic.

Mary Alice Duff- a 34 year old mom, former social worker, hobby seamstress turned fashion entrepreneur and sustainable fashion geek- makes custom women’s clothing in sizes 0-30. Talk about a woman disrupting fashion’s old-school retail model.

~Elizabeth Wellington, Philadelphia Inquirer

Let’s get to Work

Hire Me to Speak

I’m a frequent guest speaker at events for emerging designers, sustainable fashion enthusiasts, small business owners, women’s networking events and colleges. I’ve spoken to small groups of 10 to presenting at events with guests upwards of 500. Need an engaging, motivational, real world speaker at your next event? Send me an email!

Work With Me

I’ve taken everything I’ve learned building Alice Alexander and use those skills to help other small business owners as a small business consultant. I offer both online workshops (found here) plus individualized consulting. Ready to take your business to the next level? Let’s talk! Schedule a free 15 minute phone call here. Ready to book? Click here!

Learn with me

Looking for a budget-friendly online course to get you from thinking about your apparel business to building it? Partnering with Mimi G and Norris Ford we’ve launched an e-course on how to build your own independent fashion label. This is an in-depth course on everything from business planning to budgeting, financing, products development and more. Grab the course here.


About Me

Prior to launching Alice Alexander I spent 10 years in the nonprofit sector working with diverse groups to solve seemingly intractable problems. I became an expert on all things domestic poverty from housing in-affordability to workforce development. My ability to connect big picture ideas to nitty gritty details is unparalleled. 

I earned two masters degrees in less than 24 months from Bryn Mawr College, a masters in social work and a second in law and social policy preparing me to have tough conversations, provide critical feedback, meet people where they are and connect big picture ideas down to grass roots implementation. I’ve never met a problem too big.

If my educational and professional experiences have taught me anything its that connecting big goals to actionable tasks consistently gets results. No matter how big or how impossible it may seem.

When I’m not busy building my empire at Alice Alexander I’m spending time with my family in the East Falls neighborhood of Philadelphia. I’m a voracious reader of femme-authored fiction, love to cook (and eat), and am probably planning my next vacation.

Follow my personal Instagram where I share snippets from my day to day.


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